How are you? Been busy with Christmas shopping already?
Having a quite winter night at home?
It's a starry starry night, so cosy up with a cup of hot choc and tune into my newest post on a MUST-TO-KNOW Hungarian brand. :) I wish you a holly jolly enjoy! :)
So this post goes to annCHI, a fashion brand founded by Anna Horváth in 2010. So a brand new brand! :D
She first studied painting in Hungary and this artistic background has a significant impact on her fashion designs. Then she went on to study at the London College of Fashion, where she graduated from with a diploma in Fashion and Textile.
For her internship, she worked for Christopher Kane, Scottish fashion designer. What a nice connection for me, as I study in Scotland!
Her style is influenced by her artistic background, thus you will find geometrical constructions in her designs. She designs for women, aiming for a comfortable feminine style. Her work is also characterised by the use of layers and combination of mute and bright colours.
So let's see some of her amazing work! I will start with her earlier designs, proceeding to the present ones.
All pictures has been taken from annCHI's facebook page, have a look please!
Eyes Wide Open!
Campaign 2010-11: Light
I love the following shoots! So adorable!! Great idea for fashion shoots if you don't have a model. :)
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| It's almost as if someone invisible was flying in it, no? The garment, the textile is living! |
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| Fly fly far away and take me with you! |
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| oh what colours! the purple dream! |
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| in the showroom |
THEY GLOW IN THE DARK! LOOK!
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| Designer Anna Horváth is in the pic, 2nd from left :) |
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| necklaces |
Campaign 2013: Liquid Cubes
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| Well, it's a bit outdated, but Christmas is Christmas, and I thought it was very interesting how she interpreted Christmas styles into modern, geometric forms and colours, not necessarily associated with this holiday. :) |
Campaign 2013-14: Paper Waves
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| look at the background layer, geometry, geometry :D |
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| love an asymmetry! |
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| such a cubist look! love the T-shirt! |
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| asymmetry N#2 |
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| black contour lines are just great! |
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| cut out skirt! |
So this is it for today! :) Hope you got excited! :) Unfortunately webshop is not available yet for annCHI, but it is coming soon! So keep chic and keep an eye out!
Thanks for reading! A follow or comment would be fab!
Have a lovely week!
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